[eCommerce 2021] Social Commerce for Businesses6 min read

Running an eCommerce business is hectic, no doubt. However, there are certain aspects that make it interesting. One such being the relatively new but growing trend of social commerce.  

eCommerce business owners can greatly benefit from this trend. All you need to do is to increase your brand visibility and build an effective social commerce campaign. 

But before that, let’s talk about social commerce in more detail.

What is Social Commerce?

Social commerce is the use of social media websites like Facebook, Instagram, and Pinterest for m