A whopping 90% of the customers actively track their packages with over 20% of them tracking multiple times in a day. This shows that despite receiving prompt and regular shipping notifications, customers tracking their...
Author - Sashank Ravindranath
Sashank Ravindranath
How to Build a Customer Base with a Great Post-purchase CX Strategy
Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new...
7 Tips for Using Videos to Increase E-commerce Sales
With new e-commerce stores springing up around the internet every other day, the competition is getting more fierce than ever. The challenge is to not only attract customers but be able to make them repeat purchases...
6 CX Trends for E-commerce Businesses to Look out for in 2023
Still haven’t gotten back from a much-needed break after a busy holiday season? But the time to relax isn’t just here yet. Moving onto 2023, we need to draft our plans early to reach our goals for the year. Remember...
Last-minute Techniques to Mitigate Post-purchase Dissonance This Holiday Season
Not everything is A-OK after your customers complete their purchase with your e-commerce store and are awaiting their orders. It is at this stage, where even the ones who have been most excited to shop with your store...
5 Supply Chain Tips For Smooth E-commerce Delivery in 2023
Customer centricity has quickly become the name of the game for e-commerce companies as they look for ways to find competitive advantages in a crowded marketplace. From AI customer service bots to interactive product...
Guide for E-commerce Businesses to Thrive This Peak Season
No more talking about this year’s holiday season in the future sense. It’s already up and running. Your fellow e-commerce businesses, shipping carriers, third-party logistic partners, etc have all geared up to handle...
Best E-commerce Checkout Page Practices to Boost Conversions
The Importance of an Optimized Checkout Page While a checkout page seems trivial in the grand scheme of things, they indeed play a bigger role than expected when it comes to helping you boost conversions. Wondering how...
Angry Customer Rants on Twitter for Common Post-purchase Issues
Delivery issues are inevitable and particularly more frequent during the holiday season. But we can’t blame the shipping carriers for it. This is because the huge incoming volume of shipments really puts a strain on...
How to Increase E-commerce Conversion Rates Through Video Marketing
Not getting enough conversions despite getting more visitors? It’s time to include quality video content in your e-commerce website and marketing process. Also, videos can help you attract more potential customers and...
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5 Ways to Ensure Great Post-purchase Customer Support
Exceptional customer support is not an option but a necessity. Especially if you’re part of an e-commerce business, there can be no second thoughts when it comes to a great customer support service, as it plays a...
5 Tactics to Make Your Small Business Festive Ready
The festive season is always a golden time for eCommerce store owners – online holiday spending broke records in 2021 and is poised to go even higher in 2022. Shoppers are in a spending mood. They have long lists of...
How to Improve Brand Experience via Post-purchase Communication
E-commerce brands prioritize communicating with their customers frequently to influence their purchasing decisions and offer a decent experience associated with the brand. However, the situation becomes radically...
Rohan Rinaldo Felix
How E-commerce Businesses Can Have a Great Festive Season in 2022
For shoppers, the festive season comprises the much-needed break they deserve from their daily lives to spend quality time meeting friends, family, and colleagues; traveling; buying gifts for their loved ones; etc...
8 Tips to Handle the E-commerce Holiday Rush
Less than 2 months to go for the holiday season to officially kick off — which means as an e-commerce retailer, you have to make use of the little prep time left to get better equipped at handling the holiday rush. Here...
5 Must Know Return KPIs for Every Modern E-commerce Businesss
E-commerce returns have greatly evolved over the years. Businesses initially saw returns as just a cost-center for their business and planned to save a few bucks by not offering returns to their customers. Then e...
10 Key Ecommerce Branding Strategies You Must Know
Your eCommerce store’s branding helps your customers identify your brand among the long list of competitors and also works towards making your business successful.Your brand is your identity for your customers, and how...