Performance Marketing

3 to 5 years | Full time | Chennai (Currently Remote)

What You’ll Do:

  • Create and execute a strong performance marketing strategy & execution plan.
  • Developing and managing digital prospecting and remarketing campaigns
  • Drive qualified traffic through digital demand generation
  • Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media
    channels
  • Identifying and testing new channels to continue to meet or exceed established critical metrics
  • Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
  • Track and report on key performance indicators of media activity.

What you’ll need:

  • 3-5 years experience in similar role
  • Experience in Account based Marketing with ability to create and execute highly- customized program and
    leveraging technology to tailor marketing campaigns.
  • Experience in growth marketing and performance marketing using SEM/SEO
  • Well-versed in using Paid Social – LinkedIn Ads, Instagram Ads, Facebook Ads, Email Marketing
  • Very good in content marketing strategy(paid and organic), marketing automation and
    orchestration.
  • Experience in handling Programmatic DSP – Video, Display & Retargeting
  • Experience in Web analytics and reporting
  • Preferably with experience in Project and team management.
  • Dynamic and versatile in thinking and acting
  • Ability to pivot through the changes
  • Willingness to experiment and display creativity and innovation
  • Very strong in communication skills, both spoken and written.
  • Tech-savvy

What you’ll love about us:

  • Dress: Wear anything you like to the office – and be as comfortable at work as you are in your own living room.
  • Flexibility: Pick a time that fits you best, feel free to skip the commute and hit your deadline from home.

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