[Holiday Season 2020] Social Commerce for eCommerce Businesses6 min read

Holiday season 2020 will differ from all previous holiday seasons. 

Due to COVID-19 pandemic, most people will stay away from crowded shopping malls. They will choose to shop online and will use social media websites to discover gift ideas.

If you run an eCommerce business, you can greatly benefit from this trend. All you need to do is to increase your brand visibility and build an effective social commerce campaign. 

Let’s talk about social commerce in more detail.

What is Social Commerce?